SMS reminders are the single most effective tool for reducing no-shows. A text message sent 24 hours before an appointment gives clients a gentle nudge and a chance to reschedule if needed — saving you lost revenue from empty slots.\n\nBetter Bookings sends automated SMS messages at the timing you choose. You can stack multiple reminders (for example, 48 hours and 2 hours before) for services with high no-show rates. Booking confirmations go out instantly when a client books, and cancellation or reschedule notices keep everyone informed.\n\nMessages are fully customisable — use placeholders for the client's name, service, date, time, and location. SMS works internationally so you can reach clients on any mobile network worldwide. Credits are included in your plan with no per-message surprises.